You’re always out for your faves and now they’re looking out for you and others during a difficult time in the world as a number of artists come together to back a brand new face mask project.
5SOS, Ariana Grande, Billie Eilish, BLACKPINK, Conan Gray, Justin Bieber, and many more artists from the Universal Music Group family are showing their support behind We’ve Got You Covered, a new fundraising face mask initiative. They are among the first wave of artists supporting the project with themed masks that supports the project and sees 100% of net projects which are helping to fight the coronavirus pandemic.
Other artists include Selena Gomez, Yungblud, Bob Marley, Queen, Imagine Dragons, plus more and there’s set to be more artists announced shortly, according to UMG’s merch division Bravado, who are behind the project.
“I’m humbled and grateful to work with artists and partners who are passionate and driven to deliver a program that supports those that need it most during this unprecedented time,” states Mat Vlasic, CEO of Bravado. The initiative “will continue to grow and evolve thanks to the hard work from everyone here at Bravado and UMG, along with our artists across the globe.”
Thanks to the We’ve Got You Covered project, Bravado, and UMG will be delivering free face masks to the music major’s employees with an additional 50,000 masks being delivered to those at the frontline of the COVID-19 battle, in the U.S, including those who work in food banks, school lunch programs, and homeless shelters.
You can get your face mask from the We’ve Got You Covered website for just $15.00.
We stan this entire concept and the artists backing the project! BRB while we order our masks for team THP.
Will you be buying a mask? Which one will you be copping? Let us know down in the comments below or by tweeting us @TheHoneyPOP!
Featured Image Source: Bravado, edited by Andreea Farcas
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Creative Director of The Honey POP. Disney and pop culture enthusiast.