Selena Gomez has returned with the release of her first-ever Spanish language single titled ‘De Una Vez’ (At Once), which is released via Interscope Records and UMG worldwide. Embracing her heritage being a powerful and proud Latina, Selena joined forces with some of the industry’s most influential Latin creators in hopes to bring out the best and most authentic vision possible!
She has teamed up with multi-Latin Grammy Award-winner and powerhouse producer Tainy (Bad Bunny, J Balvin), joined by Albert Hype, Jota Rosa and NEON16. The credits also enlist the duo of Los Pérez, Tania Verduzco and Adrián Pérez, who directed the music video accompanying the single. Wearing lots of hats as a singer, actress, executive producer, and social activist, Selena Gomez strongly represents the Latin culture. In fact, the Latin Recording Academy honored her among 2020’s “Leading Ladies of Entertainment.”
Enjoy watching the official music video for ‘De Una Vez’ below!
Apart from immersing herself in the culture, the latest release by Selena Gomez revolves around themes of personal healing, empowerment, and love. Studded with melodious vocals, she talks about healing from a broken heart and past relationships, turning it into a powerful and empowering anthem. The visuals depict her personal and creative growth metaphorically in a mythical house, while the magical surroundings present in the room represents the evolution over the years. The direction of the video is spot on with the aesthetically pleasing visuals that feel like living in a dream.
“I am incredibly proud of my Latin background. It felt empowering to sing in Spanish again and ‘De Una Vez’ is such a beautiful love anthem.”Selena Gomez
Selena Gomez also joined Zane Lowe on Apple Music to chat about her brand new Spanish release. She discussed honoring her heritage with the song, why she thinks she sings better in Spanish, being named after Selena Quintanilla, and growing up with Latin music. She also talks about working with Tainy, her decision to call on social media platforms to police hate speech and misinformation, and much more. Check out some of the key highlights from the interview below!
Selena Gomez Talks About Releasing a Spanish Song and Honoring Her Heritage!
“I think if anything, I’ve learned just that during this pandemic. It’s been pretty heavy, but in general, it’s allowed me to be patient with my choices. And obviously, I’m very vocal, too, about what’s going on, but this has been something I’ve wanted to do for 10 years, working on a Spanish project, because I’m so, so proud of my heritage, and just genuinely felt like I wanted this to happen. And it happened, and I feel like it’s the perfect timing. Just with all the division in the world, there’s something about Latin music that globally just makes people feel things, you know? You know what’s funny, is I actually think I sing better in Spanish. That was something I discovered. It was a lot of work, and look, you cannot mispronounce anything. It is something that needed to be precise, and needed to be respected by the audience I’m going to release this for. Of course, I want everyone to enjoy the music, but I am targeting my fan base. I’m targeting my heritage, and I couldn’t be more excited.
I think that it’s something that I’ve always loved, and you’re right. Within those five years, it really kind of became prominent, and you’re starting to listen to half-English, half-Spanish on the radio more than ever. And it’s a really exciting time. And I think that I just hope that people understand how much I put my heart into this, and how amazing I feel about it.“
Selena Gomez Talks About Singing in Spanish!
“So it didn’t take me long to really feel the mood of the music. I think Spanish came very naturally to me. So there were obviously moments where there were specific timing, there were cues that were so quick that I had to learn that were challenging, but as far as being able to say, and speak, and roll my Rs, and do all of that, that’s already in me, thank goodness. So it had its moments of being really smooth, and then just I have a few things where I’m kind of speeding rapping Spanish, which is cool.“
Selena Gomez Talks About Her Namesake, Selena Quintanilla, and Growing Up With Latin Music!
“I was named after Selena Quintanilla. So this is something that I think, I feel the opportunity to create something like this is really huge. And I think that I loved how my parents just immersed me in all types of music. I mean, there wasn’t anything. At first, it was Tejano music, really, that I liked to listen to. And then that’s when I noticed the difference in how people mix in R&B with Spanish, or pop, or club music. It’s really, really cool.”
Selena Gomez Talks About Ego!
“That’s probably the most unattractive thing to me, is a little bit of ego. I think it’s important to have confidence when you’re creating a project, and of course, you want to be proud of it, but I’ve never really worked in an angle of that. I think that that’s really what has been helpful for me to sustain wherever I am because I take my time. I’m deliberate, and I try to be as efficient as possible, and I try to have meaning behind everything I sing, say, or perform.“
Selena Gomez Talks About J Balvin and Tainy!
“I fell in love with J Balvin immediately. His music, obviously. I don’t know him, so I didn’t fall in love with him, but I fell in love with it, and obviously being able to work with Tainy has been so great. He’s a genius, okay? Honestly, what I feel like I learned the most is to listen. To listen to the rhythm. Being able to passionately write or create something based on the mood of what he creates. And I also got to be with him in person before all of this happened, and that’s another reason why he’s so talented, is because he genuinely just does what he loves. There’s no ego attached. And I think that’s why he’s so talented. He just genuinely loves what he does and creates and masters it.“
Selena Gomez Talks About Calling On Social Media Platforms To Police Hate Speech and Misinformation!
“I think that I started with reaching out to people immediately, directly. I wasn’t afraid to call out a Mark Zuckerberg or to speak what I wanted to speak, because I could not handle what I was seeing. And already we’re getting progress, I can tell, with Facebook and stuff like that. But for me, I can’t stand the fact that people have to know that there are neo-Nazi groups online and that there are hate groups online, and misinformation from the US voting to the COVID virus. It’s just, they’re not allowed to do that. This is supposed to be a place where people share their life, but not to create hate, and to hurt people. And you know what? Hurt people hurt people. And I just think that’s what the bottom line is. I get very passionate about it, so I can get pretty heated, but I just think that it’s necessary to call the people out who are responsible, but at the same time, being able to do what I can.“
Selena Gomez’s latest album RARE earned her first No. 1 on the Billboard Hot 100 with the single ‘Lose You To Love Me,’ and the album debuted at No. 1 on the Billboard 200 chart. Gomez also launched her anticipated beauty line RARE Beauty exclusively with Sephora in the U.S., Canada and Mexico.
Buy and stream the single here. Listen to ‘De Una Vez’ below!
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Featured Image Source: Selena Gomez via YouTube/ Zane Lowe on Apple Music