Welcome to Fanlanthropy – a new series here at The Honey POP where we shine a light on incredible stans who are using the power of fandom to do good in the world and help out important causes. Fandoms are super powerful in sharing information and working on projects, so using those impressive skills for a good cause ends in some great results.
BLACKPINK is one of the most influential and biggest girl groups right now and is breaking into the western world of music. Alongside their musical talents, Jennie, Jisoo, Rosé, and Lisa are highly influential on their fans. Having been involved in philanthropy work themselves, it’s no surprise that their kind-hearts and good gestures have had an impact on their fans, inspiring them to also play their part. The Blink Eco Project is a fan-run charity project that helps worthy causes in honor of BLACKPINK. We speak to the fans involved to learn more.
Can you introduce yourself to our readers?
Hello, I’m the admin and founder of the Blink Eco Project!
Your project’s purpose is to fundraise in honor of BLACKPINK – can you tell us what it was that sparked the initial idea for this?
So, I originally started this project back in December of 2019 after seeing a project called The Mono Forest Project, which was started by a group of ARMYs in honor of BTS’s Namjoon’s birthday. I really liked the initiative and wanted to do one in honor of BLACKPINK Jisoo’s upcoming birthday so I started the project and contacted some of the founders of The Mono Forest Project for some tips! I also saw many birthday projects/funds but not so much for charity organizations and wanted to start one for BLACKPINK specifically. At first, it was just going to be a one-time project but I was really inspired to continue the project!
You’ve hosted a few fundraisers in honor of BLACKPINK members already, can you share with us some of your successes? Do you have any stories from the fundraisers?
So far, all of our projects for BLACKPINK have been pretty successful! Our most successful project would definitely be the Jendeukie Koala Project which was in support of the Australian bushfire relief efforts back in January/February of 2020. We raised almost $2000 USD to support the Port Macquarie Koala Hospital which was so unexpected! From this specific fundraiser, we were in contact with so many international fans eager to donate in honor of Jennie’s birthday which was so admirable! Particularly, there was this one fan who really wanted to support the cause and donated $1000 USD!
You choose different charities for each fundraiser – how do you decide on which charities to support?
Regarding the charities we select, we usually have a poll that we post on our social media for blinks to select which category (mental health, education, LGBTQIA+, etc.) they wanted to focus on for a specific member’s birthday. For example, for Jennie’s birthday, the poll result was ocean conservation so we chose Oceana! We have a very select way of choosing an organization to make sure it’s reliable and that all the money is going to the cause and not to administrative funds. We do this by researching on sites like Charity Navigator to check tax records, credibility, etc.
We know BLACKPINK has done their fair share of philanthropy over their time as a group – how have they inspired you as individuals and as a collective?
The members of BLACKPINK have donated to many charitable causes like the victims of the Goseong Fire, single-parent households, the Australian bushfire relief efforts, etc. This has inspired many Blinks, myself included, to take initiative by either donating to a charity or by volunteering locally. Recently, they’ve advocated for COP26 and shed light on climate change, which has led many blinks to donate to organizations like One Tree Planted in support! As a collective, I definitely think they’ve been able to inspire us to be more aware of our actions and how that can negatively affect the environment as well as continue to be hopeful and optimistic for the future.
It’s pretty evident how powerful fandoms are as a whole – what do you think about fandoms and the importance of using that platform for important causes?
I think supporting good causes is a great way to utilize the power of fandoms. So many fanmade projects have been made in support of numerous causes and I think it’s so amazing that people are doing this to honor their favorite celebrity or idol! It’s a very powerful platform that can be fostered to better the common good!
What’s the most rewarding part of the Blink Eco Project to you?
The most rewarding part of the Blink Eco Project is definitely inspiring other fans to take their own initiative and create change in their local communities by starting their own projects. I’ve received messages from people from many different fandoms who wanted to start their own charity projects too and I was so glad to hear that! I also love interacting with people from all over the world who are so passionate about charity work, including big BLACKPINK fan accounts that have always supported the Blink Eco Project!
What can you tell us about the current or fundraiser(s) are you working on?
As of right now, the Blink Eco Project is on a hiatus due to the busy schedules of our admins but we will be back with a project in the near future! We’ve also recently concluded our 2021 Jennie birthday campaign with chef Hooni Kim’s Yori Chunsa which supported Korean orphans.
How can people support the Blink Eco Project?
People can support the Blink Eco Project by following us on Twitter and Instagram and sharing our posts and updates!
Thank you for chatting with us. BLACKPINK would be so proud of you!
Featured Image Source: Bibi Lara / The Honey POP