Welcome to the beauty verse. Are you ready to have some sweet delicacies, coffee, and Dunkin’ doughnuts with a side of e.l.f. makeup collection?
e.l.f. Cosmetics has created the ultimate sweet-fest with its latest collaboration with one of its fan-favorite brands, Dunkin’, and launched the limited-edition e.l.f. x Dunkin’ makeup collection – ideally suited to beauty enthusiasts with strong sweet cravings. It is sweet, delectable, and has absolutely zero calories. It smells like heaven and tastes like a dream, and the feeling of being swept up in this heavenly, dreamlike, immersive experience is unbeatable.
This spring, discover a makeup collection that merges the worlds of beauty and dessert in the ultimate, decadent, delectable, and awe-inspiring collection, featuring gorgeous, vibrant hues of orange, pink, and brown in Dunkin’ Donuts-inspired packaging. It adorns sprinkles, frostings, glazes, innovative shades, and heavenly fragrances.
Oh, our mouths are already watering so much, and we want more of this.
e.l.f. and Dunkin’ run on a shared mission to delight our communities, serve up excitement and help you be your best (s)e.l.f. This collab is all about your morning must-haves. There’s no better way to start your day than making a Dunkin’ run wearing your favorite e.l.f. makeup.
Kory Marchisotto, Chief Marketing Officer, e.l.f. Beauty.
The limited-edition e.l.f. x Dunkin’ makeup collection features impeccable creativity and flawless products, topping it off with mouth-watering, luscious sweet treats. It offers a sweet assortment of six delicacies, with donuts and coffee-inspired hot shades, shapes, textures, and sweet scents.
It blurs all the lines and broadens your creative horizons, allowing you to immerse yourself in the deep ocean of creativity. Whether you create something bold, vibrant, and eye-popping or something light and springlike, it gives you the freedom to embrace yourself and express yourself through the language of makeup.
We’ve long admired the genuine connection e.l.f. has forged with their community and believe it mirrors the connection we have with our Dunkin’ fans. We’re thrilled to team up with e.l.f. to bring Dunkin’ devotees an exciting, new way to power their ‘get-up-and-go’ daily routine.
Peter Callaro, Vice President of Integrated Marketing Communications, Dunkin’.
As soon as we saw this colorful, whimsical, and incredibly succulent packaging, we could not decide whether to put it on or take a bite first. This clean, vegan, cruelty-free and sustainable makeup collection has everything you need with swirling hues, rich, pigmented formulations, and divine scents at sweet, affordable prices that will not break the bank.
Mikayla Nogueira is a beauty enthusiast and makeup guru on TikTok who became the face of this limited-edition, e.l.f. x Dunkin‘ makeup collection and hosted a “TikTok Live Shopping Event” on her channel. She is best known for her viral beauty videos, displaying her whimsical makeup skills and edgy, eye-popping creations that center on lauding color, artistry, and uniqueness. Like ourselves, Mikayla is a self-proclaimed Dunkin’ and e.l.f. cosmetics‘ biggest fan, so this collaboration did not surprise us.
Prepare to pamper yourself, channel the “Hot Girl Summer” vibe, and serve up the hottest looks of the season.
Dunkin’ Dozen Eyeshadow Palette Set ($16)
Inspired by your fave Dunkin’ donuts—from Boston Kreme, Chocolate Frosted with Sprinkles, to Strawberry Frosted with Sprinkles—this set offers 12 perfect shades of ultra-pigmented eyeshadow quads, from matte and shimmer to metallic hues, with creamy, easy-to-blend textures. Because these bite-sized treats are compact, cute, and easy to carry, you can indulge in your creativity and wake up the artist in you whenever and wherever you desire, and carve out any look you crave.
Donut Forget Putty Primer ($12)
Donut Forget Putty Primer in your makeup kit reminds you to satisfy your sweet cravings, and donut forget your makeup primer for an everlasting glow. This sheer, velvety, creamy-tint face primer by e.l.f. is enriched with a smooth texture that glides over your skin effortlessly.
Its makeup-gripping formula is suitable for long-lasting wear and has a sweet scent that locks in your makeup look with precise hydration to give your skin a glazed, soft, glowing finish. It is toxin-free and suitable for all skin types.
Coffee Lip Scrub ($6)
Are you an avid coffee lover like us? Do you love ordering your favorite lip-smacking cold brew, French Vanilla Swirl Iced Coffee, Hazelnut Iced Coffee, or Butter Pecan Swirl from Dunkin’? Perhaps you prefer a shot of Pumpkin Swirl Iced Coffee or Caramel Mocha Iced Coffee? Whatever quenches your coffee cravings, you’re in for a surprise from us.
The e.l.f. x Dunkin’ makeup collection launched a gentle, exfoliating coffee lip scrub that will do what your lips want, leaving them feeling smooth, supple, and conditioned with a delicious Dunkin’ coffee scent. So take a sip and smell like the original blend.
Glazed For Days Lip Gloss Set, $12
The new Glazed for Days Lip Gloss Set coats your lips with a translucent wash of non-sticky color and adds ultra-shine instantly and a yummy donut scent. With signature pink and orange hues reminiscent of Dunkin’, the duo looks as good as they taste and smell. The delicacy leaves your lips looking as glossy as a perfectly glazed donut while having no calories. So if you crave something sweet, donut sleep on this treat for your soft lips.
Strawberry Frosted With Sprinkles Face Sponge ($9)
We never thought we would bake our faces with strawberry-frosted donuts with sprinkles in our life. But this makeup collection made our wildest beauty dreams come true. The e.l.f. x Dunkin’ makeup collection offers a soft, latex-free foam beauty sponge that looks just like Dunkin’ Donuts.
This round-edged plush makeup sponge is easy to use and blends your foundation seamlessly, giving you a flawless, streak-free base for your makeup. Also, it’s a cute addition to your makeup bag; just don’t eat it when you feel hungry.
The Classic Dunkin’ Stack Vault ($75)
If you want to buy the entire collection PLUS, a limited-edition e.l.f. x Dunkin’ reusable cup & straw-inspired brush set (not available to buy individually), then the Classic Dunkin’ Stack Vault is for you. Grab them all before they are gone forever.
You may think that this fun treat is already over, but you could not be more wrong because the more, the merrier. We created a fun-filled quiz with luscious, lip-smacking desserts from all over the world to commemorate this unique and scrumptious dessert and fashion collaboration and sweeten up the atmosphere as sweet as The Honey Pop.
Build a fancy dessert bar from all kinds of desserts and we will reveal your favorite makeup product from the limited edition, e.l.f. x Dunkin’ makeup collection.
Currently, the e.l.f. x Dunkin’ makeup collection is only available for purchase through its website, Ulta Beauty, and offline stores. From the moment you walk in, you’ll crave everything in those iconic Dunkin’ donut boxes that will have you running on e.l.f. x Dunkin’.
Quickly grab these coffee-inspired textures, glazed-up formulas, and ultra-pigmented shades. sweet and sparkling treats before time runs out—the clock is ticking!
Which product are you most eager to try? If you have tried any of these already released products, what are your thoughts? Comment down below or tweet to us at @TheHoneyPop! Want your daily drip? Get the latest pop culture news and inside scoops by following us on Instagram and Facebook!
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Khushboo Malhotra works as a freelance journalist, digital marketing & media strategist, and content marketer featured in various global and national media publications and works alongside B2B, B2C, and eCommerce brands. A wide range of her work spans music and entertainment culture, sustainable lifestyle (including sub-niches), and SaaS. She enjoys writing novels and designing screenplays, grooving at concerts, or exploring new fashion and cuisines that tickle her taste buds when she is not working. Have a story? Get in touch: email@example.com