From Burlington, Vermont, North Ave Jax is young with an old soul! Growing up as a youth basketball player, Jax’s heart lay between sports & music. While working on the court, he soaked up musical game from influences like Jay-Z & Pearl Jam. With both interests, Jax found beauty in the struggle of his upbringing in section 8 housing. However, Jax dealt a significant blow when he got kicked off the basketball team in his senior year. Fortunately, with his hunger and music as a backup, he went 0-100! Polishing skills from early viral freestyles, Jax’s subsequent recordings reached LVRN President Tunde Balogun, who offered him a deal! As the newest signee of LVRN, North Ave Jax is ready to rise up. Fusing punk, pop & rap, North Ave Jax recounts his path in his debut project ‘LaZy, but i have goals.’ We at THP have 3 special cuts that’ll grab your attention!
Over solemn waves of acoustic guitars mixed with trap drums, Jax slides with his singsong delivery, reminiscent of Juice WRLD & Iann Dior! The track embodies his streetwise yet sentimental attitude, slamming down heartbreak from a former lover. Directed by his childhood friend Kelly Butts-Spirito, the visual is a poignant snapshot narrating their journey from high school and drug abuse to stardom.
You got an early taste into North Ave Jax from us with this track, his debut single under LVRN/Interscope. Snapping over a high-octane bounce with urgency, Jax turns weakness into a strength! Musing on his trust issues over friendships & romance, Jax affirms to us that he’s going to blow up regardless.
Baring his soul over murky production, Jax grabs a grip on his inner demons on this cut! Possibly alluding to his past drug use, he feels clouded by a love interest & feels withdrawals in her absence. In full introspection, Jax’s vulnerability makes this a standout in the project.
Staying rooted to himself, we can identify with North Ave Jax’s story! Through the rollercoaster of trials & tribulations, his balance of bravado & modesty brings us back down to earth. Immerse yourself in Jax’s journey as ‘LaZy, but i have goals’ is out on all platforms!